Prashanth is a Qualified Cost Accountant (CMA) from the Institute of Cost Accountants of India and has held senior leadership roles across financial services organizations.

His professional journey includes positions with ICDS Ltd, Stock Holding Corporation (SHCIL), JM Financial Services Ltd (Formerly JM Morgan Stanley), O3 Wealth & Asset Management, Phundo Fintech India Pvt Ltd.

He brings deep expertise in:

• Structured financial product design

• Investor psychology and behavioural finance

• Capital mobilization and channel partner management

• NBFC operations and compliance frameworks

• Fund distribution networks and relationship management

At PrimeHold Collective, Prashanth plays a key role in investment documentation structuring, investor onboarding architecture, financial modelling, and ensuring regulatory and compliance alignment across fundraising activities.